Why would a merchant sell products via Google Assistant?
7 in 10 smartphone owners speak to their devices to get answers to questions. 41% of users would like to make/manage shopping lists by speaking to a digital assistant. As consumers become more used to
voice search for their day to day activities, including Shopping, Assistant is becoming a critical surface for merchants to engage with their shoppers.
- Opportunity to reach customers via conversational commerce all via a single merchant onboarding flow through Shopping Actions with Express.
- Drive more sales with additional orders on the Assistant, repeat orders and orders based on personalization/order history
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How do I list my products on Google Shopping Actions?
To list your products on Google Shopping Actions, you can use your existing Google Shopping feed, with a few more additional fields added, either into your existing feed, or as a supplementary feed. If you do not have a Google Shopping feed with ...
What customer data will Google share with merchants?
In order to fulfill the order placed, Google will share the customer’s name, shipping address and proxy email with that merchant. If a user opts in to marketing choice, we will also share the customer’s real email address with the merchant.
How do I complete Shopping Actions merchant center settings?
Once you have been approved for Google Shopping Actions, you will need to start configuring your Shopping Actions settings in the Google Merchant Center. Add Branding - There are very specific requirements for your branding that you need to implement ...
How do I handle orders with Google Shopping Actions?
There are two ways to handle orders for Shopping Actions. With FeedAMP Orders API FeedAMP makes use of Google's Orders API & helps you automatically ingest and update orders using your own ecommerce or order management system. Here are things to ...
How does this differ from Actions on Google?
There are two paths to engagement for merchants to sell their inventory on the Google Assistant: Google-led experience via Shopping Actions or Local Inventory Ads which automatically surface your inventory on the Google Assistant. No additional work ...